We partner with management and other stakeholders to deliver ambitious growth or improvement plans. We aim to become an extension to the management team, and help to deliver plans faster and better by making our own team resources available to assist the company.

H2 will actively support management with its experience and knowledge to realise the jointly-developed value creation plan. The level and intensity of support depends on the needs of the company and its management team. Our support can vary from assessing strategic options, or managing a specific project to lower costs, through to pricing optimisation or executing an acquisition.

The guiding principle being that management is responsible for the going concern and that our support is in sync with the needs and wants of the business and its team.

In general, there are four distinct phases in our approach:

A deal team typically consists of two or three professionals who remain involved with the company from the start of the transaction through to the end. This philosophy also avoids “potential confusion” between a deal-team and an operational support team as sometimes happens in a transaction environment. Furthermore, we tend to join the Board as a non-executive and don’t use outsiders to represent us. Basically “what you see is what you get”!

Terry Musson

The Amberon Group is a market leading traffic management provider to the utilities and Local Authority markets. Amberon was established in May 2002 with our first depot in Paignton, South West England. Our founding core principles remain at the heart of everything that we do and our continued desire to achieve our purpose; to provide the best service in the Traffic Management sector. This has been the foundation for our success and has cemented our position as the market leader in TM.

During the initial transaction we never felt under any pressure & instantly recognised we would become part of the family. H2 took the time to listen to our views & business strategy, it was obvious from the very beginning that they would be the perfect partner for us.

The guys at H2 have enabled us to continue the momentum & have provided the expertise & knowledge to help us continue on the journey to constantly improve our service offering.

Working with H2 during the last 2 years has given us additional support not just financially but the advice & expertise has helped analytically & strategically.

The ambition and the drive H2 have is extremely infectious & continues to assist the group to overachieve.

It’s enormously reassuring to know H2 will always be at the end of the phone to offer advice but heartening to know they have the trust in us to deliver.